谈浙江省产业集群品牌化发展 论文提纲格式有关写作资料

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内 容 摘 , 要

 , , 近年来,浙江经济持续快速发展,引起社会各界的广泛关注.浙江经济的基础在县域经济,而浙江县域经济的优势和特色则在产业集群.本文共分四部分.第一部分主要从品牌经济的内涵及产业集群的内涵入手,阐述国内外产业集群现象,并对这种现象进行理论分析,概括分析产业集群的内涵、分类及机理等方面的内容；第二、三部分着重探讨了产业集群品牌化在地区经济发展中的作用,在分析了浙江省产业集群发展状况的基础上,认为以科技创新为导向、加强专业市场建设、加快*服务组织建设,优化行业协会的作用是浙江省区域经济发展的必然选择.第四部分通过,温州皮鞋,区域品牌发展的案例分析,进一步说明集群内品牌发展的重要性.

关键词：产业集群 , , 品牌 , , 浙江

ABSTRACT
 , , In recent years, the economy of Zhejiang has maintained a sustained and rapid development, which causes the extensive concerns of economy is the economy of country ,and Zhejiang advantage and characteristic of country economy is the cluster of enterprise . The full text is divided into four parts. The first part of the article starts with the content of brand economy and industrial clusters, desicribe and analysis the , domestic and foreign industrial clusters,also general analysis the content、classification and mechanism of the industrial clusters.The second and third section focuses on the impact which the industrial cluster brand has posed on regional economic development . Based on the analysis of Zhejiang's industrial clusters,technology and innovation-oriented,strengthening the professional market , speeding up the construction of service anizations and optimizing associations can be considered the inevitable road to develop economic. The last part sets up a example of regional brand, which called ",wenzhou shoes",, to shows further the importance of brand development .

KEYWORDS：industrial clusters , brand , Zhejiang

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